Checking In with Rosanna Caira

E40. Growing the Brand

Episode Summary

In this episode of Checking In, Rosanna Caira, editor and publisher of Hotelier magazine speaks with Mark Willis, the new CEO of Fairmont Hotels & Resorts worldwide and Yigit Sezgin, Fairmont’s Chief Brand & Commercial Officer. The two leaders speak about their parent company’s [ACCOR] recent structural changes, what those changes mean to how the company operates and runs its 40+ brands, and more specifically, the company’s plans to grow the Fairmont brand globally.